Did you know that climate change is significantly more likely to be top-of-mind among multicultural consumers as the biggest issue of our generation? But according to the 2023 Alternative Fuel Automotive Industry Landscape Report, we are starting to see signs of plateau from multicultural adults and their interest in purchasing alternative auto fuels. Conducted by My Code Intelligence Center, research was conducted to reveal the insights and behaviors of diverse auto consumers in the U.S., providing marketers in the automotive industry with a series of key points and data to help connect with these audiences and authentically represent them in…
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