My Code owns and operates 20 in-culture media properties, most of which are showcased here, reaching Hispanic and Black audiences

In addition, we’ve built exclusive and semi-exclusive direct partnerships with over 1,000 diverse-targeted publishers, many of which leverage our class-leading ad technology to deliver our ads

These partnerships are with VETTED diverse publishers, content, and audiences (based on work done by our team, driven by our proprietary insights, and a culture-first approach)

Scale with premium
diverse publishers

Scale with premium
diverse publishers


My Code owns and operates 20 in-culture media properties, most of which are showcased here, reaching Hispanic and Black audiences

In addition, we’ve built exclusive and semi-exclusive direct partnerships with over 1,000 diverse-targeted publishers, many of which leverage our class-leading ad technology to deliver our ads

These partnerships are with VETTED diverse publishers, content, and audiences (based on work done by our team, driven by our proprietary insights, and a culture-first approach)

20 owned and operated by My Code

1000+ Endemic Publishing Partners, Including…

And we can reach your audience across all major digital formats, including high impact display, digital audio, CTV, Display, and premium video

My Code reaches 67% of the
total US growth audiences 

My Code reaches 67% of the
total US growth audiences 

And we can reach your audience across all major digital formats, including high impact display, digital audio, CTV, Display, and premium video

High Impact Creative

My Code’s proprietary high-impact ad units, Spectra, have significantly higher engagement and deliver strong results. 

These high impact ad units, named SPECTRA, are only available through My Code and are custom built and delivered to our media by our in-house design team.

Want to learn more about Spectra?

High Impact Creative

My Code’s proprietary high-impact ad units, Spectra, have significantly higher engagement and deliver strong results. 

These high impact ad units, named SPECTRA, are only available through My Code and are custom built and delivered to our media by our in-house design team.

Want to learn more about Spectra?

Data:
Insights and
audience segments 

Our Intelligence Center is the foundation of those data and insights. We have an entire team that is focused on helping to refine, define, and pinpoint different cultural segments within growth audience consumers. They do this through proprietary paneled research - we panel portions of our audience and get first party data back from them and then put out research and insights based on that. 

Data:
Insights and
audience segments 

Our Intelligence Center is the foundation of those data and insights. We have an entire team that is focused on helping to refine, define, and pinpoint different cultural segments within growth audience consumers. They do this through proprietary paneled research - we panel portions of our audience and get first party data back from them and then put out research and insights based on that. 

To learn more about our Intelligence Center

To learn more about our
Intelligence Center

We take the foundation of our Intelligence Center and combine it with our other data layers, including behavioral data, content targeting, contextual targeting, first and 3rd party data, and extended audiences. With these inputs, My Code creates proprietary targeted growth audience segments that align with your brand and goals. 

My Code Outperforms Industry Benchmarks

3.9x

CLICKTHROUGH RATE

1.5x

AD RECALL

2.2x

BRAND FAVORABILITY

4.2x

BRAND CONSIDERATION

Above Industry Benchmarks

Learn how My Code can help your brand perform with our media solutions. 

3.9x

CLICKTHROUGH RATE

1.5x

AD RECALL

2.2x

BRAND FAVORABILITY

4.2x

BRAND CONSIDERATION

We take the foundation of our Intelligence Center and combine it with our other data layers, including behavioral data, content targeting, contextual targeting, first and 3rd party data, and extended audiences. With these inputs, My Code creates proprietary targeted growth audience segments that align with your brand and goals. 

My Code Outperforms Industry Benchmarks

CLICKTHROUGH RATE

AD RECALL

3.9x

1.5x

BRAND FAVORABILITY

BRAND CONSIDERATION

2.2x

4.2x

Above Industry Benchmarks

Learn how My Code can help your brand perform with our media solutions. 

Culture Speaks, My Code Listens

Culture Speaks, My Code Listens