GEN Z BEAUTY OMNICHANNEL

Explore key insights into the evolving beauty shopping landscape with My Code’s recent findings in the Omnichannel Gen Z Beauty Shopping report. This is a resource for marketers to delve into the latest consumer trends, highlighting the increasing importance of online purchases within the beauty industry. Download this report to learn more and understand how to effectively engage with Gen Z consumers and drive meaningful growth for your beauty brand in 2025 and beyond.

Key Topics Covered:

• Data on how younger Americans consumer spending in the beauty category

• Insights into why Gen Z digital shoppers prefer digital channels

• Deep dives into consumers’ need for inclusive in-store experiences

• Strategic opportunities for brands to connect with this valuable audience