Press Releases + Coverage

June 23, 2022 in News

My Code Releases New Studies that Examine Digital Consumption Habits of Multicultural and LGBTQ+ Audiences

My Code, the digital media company that enables brands, agencies, publishers and storytellers to decode and connect with multifaceted and diverse audiences, today announced the launch of Pride Code, a new entity to help brands create inclusive and authentic marketing content that speaks to the LGBTQ+ community. This addition allows My Code to continue working with brands to ensure that increasing populations of diverse audiences are accurately and thoughtfully represented.
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June 1, 2022 in News

My Code Launches Pride Code to Help Brands Create Inclusive Marketing Content for the LGBTQ+ Community

My Code, the digital media company that enables brands, agencies, publishers and storytellers to decode and connect with multifaceted and diverse audiences, today announced the launch of Pride Code, a new entity to help brands create inclusive and authentic marketing content that speaks to the LGBTQ+ community. This addition allows My Code to continue working with brands to ensure that increasing populations of diverse audiences are accurately and thoughtfully represented.
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May 18, 2022 in News

My Code Appoints Award-Winning Strategic Leader Ginny Yang as Vice President of Marketing

My Code, the digital media company that enables brands, agencies, publishers and storytellers to decode and connect with multifaceted and diverse audiences, today announced the launch of Pride Code, a new entity to help brands create inclusive and authentic marketing content that speaks to the LGBTQ+ community. This addition allows My Code to continue working with brands to ensure that increasing populations of diverse audiences are accurately and thoughtfully represented.
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May 16, 2022 in News

My Code Secures Exclusive Publisher Partnership Mochi Magazine

My Code, the digital media company that enables brands, agencies, publishers and storytellers to decode and connect with multifaceted and diverse audiences, today announced the launch of Pride Code, a new entity to help brands create inclusive and authentic marketing content that speaks to the LGBTQ+ community. This addition allows My Code to continue working with brands to ensure that increasing populations of diverse audiences are accurately and thoughtfully represented.
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May 10, 2022 in News

My Code Acquires Leading Spanish-Language News & Lifestyle Company Impremedia, Strengthening Its Service and Leadership in Hispanic Media and Marketing

My Code, the digital media company that enables brands, agencies, publishers and storytellers to decode and connect with multifaceted and diverse audiences, today announced the launch of Pride Code, a new entity to help brands create inclusive and authentic marketing content that speaks to the LGBTQ+ community. This addition allows My Code to continue working with brands to ensure that increasing populations of diverse audiences are accurately and thoughtfully represented.
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March 10, 2022 in News

My Code Releases New Entertainment Report that Examines Multicultural Film and TV Consumption Habits

My Code, the digital media company that enables brands, agencies, publishers and storytellers to decode and connect with multifaceted and diverse audiences, today announced the launch of Pride Code, a new entity to help brands create inclusive and authentic marketing content that speaks to the LGBTQ+ community. This addition allows My Code to continue working with brands to ensure that increasing populations of diverse audiences are accurately and thoughtfully represented.
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March 1, 2022 in News

My Code Adds W Code to its Suite of Digital Entities to Deliver Authentic Marketing to Multicultural Female Audiences

My Code, the digital media company that enables brands, agencies, publishers and storytellers to decode and connect with multifaceted and diverse audiences, today announces the launch of W Code, a new entity for brands to deliver authentic messaging and content to the increasingly diverse profiles across female audiences. This new entity supports My Code’s mission to reshape the future of media, by working with brands to ensure all women are accurately and genuinely represented.
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January 11, 2022 in News

My Code Launches to Help Advertisers and Publishers Forge Authentic Connections With Diverse Audiences

My Code, the digital media company that enables brands, agencies, publishers and storytellers to decode and connect with multifaceted and diverse audiences, today announced the launch of Pride Code, a new entity to help brands create inclusive and authentic marketing content that speaks to the LGBTQ+ community. This addition allows My Code to continue working with brands to ensure that increasing populations of diverse audiences are accurately and thoughtfully represented.
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January 11, 2022 in News

Smart Home Tech Is Excluding Certain Diverse Audiences, Study Finds

Digital media company My Code—formerly known as H Code—found that some Black, Hispanic and Asian-American Pacific Islander (AAPI) audiences feel excluded from the smart-home tech market. The study, which surveyed 1,295 people in the U.S. in November, suggested this might be because advertisers aren’t prioritizing marketing to these audiences. The study also noted a difference in interest between multicultural homeowners and renters. These findings were announced along with the firm’s rebrand, which includes a name change.
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January 11, 2022 in News

My Code Releases Smart Health and Smart Home Survey Reports to Decode Multicultural Attitudes Towards Consumer Tech

My Code, the digital media company that enables brands, agencies and publishers to decode and connect with multifaceted and diverse audiences, today released its Smart Health and Wellness and Smart Home Survey Reports, which examine multicultural attitudes, opinions and behaviors towards smart home and healthcare tech.
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January 11, 2022 in News

My Code Launches to Help Advertisers and Publishers Forge Authentic Connections With Diverse Audiences

My Code officially launches today following the rebrand and expansion of Hispanic digital media company H Code built to enable brands, agencies, publishers and storytellers to decode and connect with multifaceted and diverse audiences. With its suite of Cultural and Affinity Codes inclusive of H Code, B Code, and A Code, My Code reaches over 60 million Hispanic, Black, AAPI, and LGBTQ+ audiences, empowering advertisers to accurately identify, reach and connect with consumers authentically across 780+ publisher sites -- all with one media company.
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December 27, 2021 in News

H Code Appears on the Inc. 5000 for Second Consecutive Year, Ranking No. 2,392 With Three-Year Revenue Growth of 177% Percent

Inc. magazine today revealed that H Code, the largest multicultural digital media company in the U.S., has ranked No. 2,392 on its annual Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. The list represents a unique look at the most successful companies within the American economy’s most dynamic segment—its independent small businesses. Intuit, Zappos, Under Armour, Microsoft, Patagonia, and many other well-known names gained their first national exposure as honorees on the Inc. 5000.
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December 27, 2021 in News

H Code Secures Capital Investment, Expanding Offering for Multicultural Communities

H Code, the largest multicultural digital media company in the U.S., announced today that the company has secured a capital investment to continue to build end-to-end capabilities for publishers and advertisers across both existing and new markets. The investment was backed by Falfurrias Capital Partners (FCP), a Charlotte-based private equity firm focused on growth-oriented, middle-market businesses.
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December 27, 2021 in News

H Code Launches A Code to Drive Authentic, Data-Driven Marketing to AAPI Audiences

H Code, the leading multicultural digital media company, today announces the launch of A Code, a digital media solutions platform for brands to deliver meaningful and genuine marketing experiences to the Asian American and Pacific Islander (AAPI) community. Former HubSpot marketing leader Sunny Chen has been appointed as Product Marketing Manager for A Code and will lead the company in driving strategic and accurate representation of AAPI communities in media initiatives. In addition to bolstering the company’s multicultural marketing capabilities, A Code will provide targeted growth resources and access to increased ad revenue for brands.
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