RESEARCH
At My Code, we understand audiences from the inside out, connecting brands to the passions and communities that shape today’s culture. We create opportunities for people to share their perspectives and bring their affinities to the forefront.
CULTURAL INSIGHTS
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Diverse 360: Black Culture in Action
August 2024
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Diverse 360: Hispanic Culture in Action
June 2024
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Latine Gen Z Influence Report II: Culture & Authenticity
May 2024
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THE LATINE GEN Z INFLUENCE REPORT
September 2023
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LGBTQIA+ CONSUMER INSIGHTS
June 2023
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AANHPI Consumer INSIGHTS
May 2023
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The Power of Values-driven marketing to black consumers
December 2022
INDUSTRY INSIGHTS
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DRIVING DIVERSITY: UNLOCKING AUTO MARKETING OPPORTUNITIES IN THE EVOLVING AUTOMOTIVE LANDSCAPE
March 2024
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RETURNING TO UPWARD MOMENTUM: UNLOCKING VALUE IN THE DIVERSE U.S. TRAVELER LANDSCAPE
August 2023
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MULTICULTURAL ENTERTAINMENT: UNLOCKING POTENTIAL FOR GREATER MOMENTUM AMONG U.S. MULTICULTURAL FILM AND TV AUDIENCES
March 2023
POLITICS
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Motivations & Media Sources in the 2024 Election, January 2025
January 2025
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Multicultural Political Tracker: Raising Our Voices for a Better Future, September 2024
September 2024
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DIVERSE POLITICAL TRACKER: Raising Our Voices for a Better Future, May 2024
May 2024
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DIVERSE POLITICAL TRACKER: VOTING FOR A NEW YEAR OF HEALTH AND PROSPERITY
January 2024
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DIVERSE POLITICAL TRACKER: UNDERSTANDING DIVERSE AND MULTICULTURAL AMERICANS’ OPINIONS ON SYSTEMIC REFORM
September 2023
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UNDERSTANDING VOTER MOTIVATIONS AHEAD OF NOVEMBER 2024
August 2023
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UNDER PRESSURE: DIVERSE CONSUMER RESPONSES TO ECONOMIC ANXIETY IN 2023
April 2023